Día de Muertos: Remembering the Ones Who Went Ahead

Día de Muertos is not Halloween, and it isn't a costume. On November 1 and 2, familias build the ofrenda, lay a path of cempasúchil petals and set out the photos, the pan de muerto and the food the ones we've lost loved most, so they can find their way home. These pieces are for remembering them.

Honor Our Ancestors shirt for Día de Muertos

1. The ofrenda comes first

Every level means something, and every familia builds it a little differently. Here's what the levels of the altar mean. Nothing we sell replaces the ofrenda. It's the center of the days.

2. Honor Our Ancestors

Our most-reviewed Día de Muertos piece, with 8 Etsy reviews, made for the familia that keeps the days. See Honor Our Ancestors.

3. Se nos adelantó

We say they went ahead of us. The Se Nos Adelantó tee is for the first Día de Muertos after a loss, when the photo on the ofrenda is new. See the remembrance tee.

4. The cafecito on the ofrenda

If she drank her café from the same mug every morning, it goes on the altar too. Our marigold and calavera mugs are made for the cup you'll set out for someone, or the one you'll drink from while you remember. See the mugs.

5. Canta y no llores

The line comes from Cielito Lindo, and it's how a lot of familias get through the night: singing their songs instead of only crying. See Canta y No Llores.

6. From one familia to yours since 2023

SmileMaz is family-run. Every piece is designed by our familia, printed to order and shipped to you. Since 2023, our buyers have left 745+ reviews on Etsy at 4.9★ and we've shipped 2,900+ orders. If something arrives wrong, we replace it free.

US shipping is free over $35. For November 1, order by October 18.

See Día de Muertos pieces

Quick answers: Pieces are printed to order in 2–5 business days, then take 3–5 days to arrive in the US. If you're new to the days, read how familias keep Día de Muertos and how to take part respectfully.